Aktan designs digital products that are both useful and simple, focusing on real-life user experiences and journeys.
User Experience as a Key to Product Success
A great digital product is no longer judged by its features, but by the experience it offers.
Ease of use, clarity of navigation, seamless interactions, overall feel... all these elements determine adoption, satisfaction, retention, and recommendation.
Good UX design reduces friction, increases perceived value, and aligns the product with actual usage.
Our Approach: User-Centered, Impact-Oriented
At Aktan, we always start from real usage: field observation, behavioral analysis, targeted interviews.
We understand users' action logic, their routines, their implicit needs.
We co-design interfaces, journeys, interactions, and content that meet users' needs, enhance performance, and support product strategy.
Our Services Cover All Stages of the Product Cycle
User Research (interviews, tests, observation)
Modeling User Journeys and Needs (personas, jobs-to-be-done, customer journeys)
UX/UI Design (wireframes, design systems, navigation)
Usability Testing and Iterations (moderated testing, A/B testing, prototype validation)
Documentation & Knowledge Transfer (UX guides, dev hand-off, design ops)
Typical Use Cases
Creating a B2B or B2C digital product from scratch
Revamping a SaaS or e-commerce platform
Improving retention on a mobile app
Streamlining a multi-screen journey (omni-account, self-care, onboarding...)
Structuring a design system to ensure product consistency
The Benefits of Well-Designed UX
A more readable, simpler, and enjoyable product to use
Increased user adoption and engagement
Reduced support and post-production correction costs
Better coordination between design, tech, and business
Alignment between business objectives and actual experience
Aktan, Your Strategic UX Partner
We believe that a good product is one that is easily understood, used, and integrates effortlessly into the real lives of its users.
Our UX design expertise is based on a systemic approach, rigorous research methods, and an ability to connect technical, business, and human issues.
Rémi
Gréau
Director of Design
Our Associated Projects
Discover a selection of projects related to our service offerings.
Contact us if you would like to know more.
UX Strategy for Digital Service Portfolio
For an online media platform bringing together a community of enthusiasts, we conducted a study on usage, UX positioning, and redesigned digital touchpoints, transforming available data sets into value-added services for users. +50% visitors in 1 month.
Digital B2B Energy Management Experience
For a major energy producer, diagnosis, prototyping, co-design, and testing of the new digital experience for managing electric energy for craftsmen.
Proptech UX Design
For a proptech start-up, platform design for rental management and definition of identity.
Start-up Creation
For a banking leader, assisted in the creation of a digital syndicate start-up. Transitioned from insight to market launch in 8 months.
Our Associated Offers
Discover our offers associated with this one.
Feel free to contact us directly for a discussion.
User-Oriented Product Design
Design products rooted in real-world usage to ensure relevance, desirability, and impact.
Ethnographic study to define a product range
Explore real usage behaviors to design a range of products that are adapted, useful, and distinctive.
Exploratory Ethnographic Studies
Observe real usage to reveal action logic and guide decisions.
